Cartes Bancaires CB is the first payment brand in France, with 70 million cards and 1,8 million merchants. Last year, the CB payment scheme represented more than 11 Billion payment transactions, in face to face, unattended and e- and m-commerce. Launched in early 2017, LAB by CB aims at imagining the future of commerce and payment, and thus propose innovative concepts to demonstrate new use cases or user experience with an open innovation approach.